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fat what _ clothing brand

fat what _ clothing brand

_ 2013 · 2015 _ two years project _ with cesar gomez

______ in short :

the creation of clothing brand sold through a website _ fatwhat.com

______ at length :

in 2012, a new textile printing technology was available : the dtg print.
we designed visuals, they were printed by our suppliers and we signed contracts with resellers in order to make them available to a widen audience through their website (monsieurstshirt.com, teeyouself, etc.)
we also created our own sales website, to avoid the commission percentage

the business model was a just-in-time production, to guarantee profit
i had the autoentrepreneur status
the website is still online although i am not longer part of the team